Email+Social = profitable client retention

It’s been proven time and time again that it is cheaper for a company to keep a customer, than bring on a new customer. In order to effectively grow customer loyalty and compete in today’s Digital marketplace, companies today need … read more »

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Enhanced Campaigns: New Effective PPC Techniques

Enhanced campaign’s become official on July 22nd. Are you prepared to reshape your adWords accounts? Will this affect how you target mobile? desktop? In this session our panelists will take a look at the new generation of optimization strategies and … read more »

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Impacting Local SEO Rankings with Local Business Listing Management

Now more than ever managing local business listings across search engines, Internet directories and social networks can influence local search rankings on Google, Yahoo and Bing. As an increasing number of local networks and directories appear in the local search … read more »

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Enterprise Social Media Management Software 2013

Find out more about the explosion in social media management software, plus the latest trends, opportunities and challenges in social media management. read more »

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PPC Bid Management Guide

PPC bid management is one of the more complicated areas of PPC marketing, so many advertisers choose to automate the process using either the automated bidding option in Google AdWords or a third-party bid management solution. Each approach has it’s … read more »

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The Marketer’s Guide to Driving ROI From Facebook Advertising

By now you know Facebook presents marketers with a vast and truly global advertising opportunity. As Facebook becomes more entrenched in people’s lives, marketers increasingly seek to engage with Facebook users through ads, fan pages, news feeds, applications, and events. … read more »

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Collaborative Customer Interactions Management

Are you positioned to provide an intimate experience the next time your customer engages with you? Your best customers, those who generate profitable business for you, expect to be recognized, welcomed, and personally advised when interacting with your company. Yet, … read more »

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Taking your PLA Campaigns to the Next Level

So you’ve got your merchant data feed straightened out and your PLA campaign up and running. But is your PLA campaign really firing on all cylinders? Do you feel like you’re just scratching the surface? If so, you’re not alone. … read more »

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5 Challenges Agency Owners & SEO Managers Face Now

If you work in an agency or manage an SEO department, regular and ongoing changes to search engine algorithms pose logistical issues, not to mention some inevitable headaches in terms of website performance. Now that high-quality link building and quality … read more »

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The Definitive Guide to In-App Messaging

The massive growth in popularity of mobile phones, social networking and apps is the most significant paradigm shift in communication since the dawn of the internet. In this white paper you will learn Examples of how you could use in-app … read more »

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